FeaturesUpdated 2026-08-25
View store locator activity
What this article helps you do
See which storefront actions Mapstore records in Insights.
Before you start
- The Mapstore map block is live on your storefront.
- The store locator has recorded storefront activity.
Step-by-step instructions
1. Open Insights in Mapstore
- In Mapstore, go to Insights in the primary navigation.
- Make sure that you can see the store-locator metrics.
2. Searches made
- Mapstore records a search after a shopper enters at least three characters.
- It records the query after the results load and the query stays unchanged for 1.2 seconds.
- The chart groups searches by query.
3. Filter use
- Mapstore records a named filter after the filtered results load.
- Mapstore does not record the All selection as a filter event.
- The chart groups events by filter name.
4. Store clicks
- Mapstore counts each Show on map action from a store result.
- The chart groups clicks by store name.
- Directions, email, phone, share, and website actions are separate event types.
5. Total activity
- Total activity is the sum of all retained event rows for the selected period.
- It includes more event types than the search, filter, and store-click cards.
- Other event types include views, country changes, nearby searches, link clicks, leads, and product availability.
6. Select a date range
Use the date picker to view a period from the last 90 days. It changes the charts but not the Download all data export.
How to verify it worked
- Open Insights.
- Make sure that you can see the metrics.
- Enter a minimum of three characters in the search field.
- Apply a named filter.
- Use Show on map for a store.
- After Mapstore processes the events, refresh Insights.
Troubleshooting
| Issue | Fix |
|---|---|
| No data in Insights | Make sure that the map block is live and that the storefront has recorded activity. Refresh the page. |
| Export is necessary | See Export store locator activity. |